Yahoo! To Offer Mobile Bookmarking Tool

Following the footsteps of other prominent Internet companies, Yahoo! wants to make its own mark on mobile services and is going to do so through OnePlace, a bookmarking tool that will allow users to save their favorite websites on their cellphones. Excerpts:

OnePlace, to be launched in the second quarter of this year, allows users to mark links, news feeds or search results that lead them to fresh information on favorite topics when clicked.

Users will be able to gather their favorite Web places either by choosing them on their PC and then synchronizing with their cell phone, or directly on the mobile phone itself.

As with results from OneSearch, actual information rather than Web links, often awkward to negotiate on a cell phone, will be displayed as a matter of preference.

So instead of adopting the strategies of Google and AOL, Yahoo! offers tools and services. While mobile bookmarks will certainly become a great help, this approach indicates that Yahoo! wants to play it safe. By not joining the mobile platform fray, it manages to offer something new without spending a great deal on development. Further indication of this is in the source article, where Yahoo! says that it's not "reinventing forms of mobile content or getting into the content business". We'll see if the gamble pays off.

Source: Yahoo!

Recent Entries:
· Bell, Rogers Announce Canadian Launch of Samsung Wave
· Bell, Telus now offering iPhones
· Fox introduces FoxPop mobile phone app to enhance DVD viewing

[ READER COMMENTS ]

Add your comments...

We kindly ask that you keep your comments relevant to this blog entry. Abusive or inappropriate comments or comments that are specifically promotional in nature may be removed.

Your Name: (required)

Your Email Address: (required, will be kept private)

Your Website's URL: (optional)

Would you like us to remember your info for next time?
YesNo

Your Comments: